What Does The Duck Do For A Child With Cancer?
Cancer is difficult, and it can be lonely.
My Special Aflac Duck is a "smart" comforting companion, available via participating hospitals, free of charge to every child, ages three and up, who has cancer. With four patents pending, lifelike movement and emotions, and a mixed-reality app, this innovative social robot uses interactive play to help distract children coping with cancer. Watch the Duck in action with Maria Bartiromo on Fox Business.
My Special Aflac Duck is designed to help provide comforting and entertaining experiences during cancer treatment. My Special Aflac Duck's core functions include: medical play, feeding and bathing; music and dancing; emotional expression and soothing heartbeats and nuzzling.
In partnership with Sproutel and the Aflac Cancer and Blood Disorders Center at Children's Healthcare of Atlanta, Aflac pursued an 18-month user-centered, empathy-driven design process. The design team worked with more than 85 child cancer patients, parents, medical professionals, and other experts to identify functions that provide the greatest value to children. This rigorous process resulted in My Special Aflac Duck, an innovative and "smart" comforting companion for children who have cancer.